SIMPLYBRAND - Identifying Counterfeit Goods

Hi friends If you are interested in joining the SimplyBrand project, you should read reviews that can help you get information that can help you see their vision and mission. Here's the review:

About SimplyBrand

The SimplyBrand project aims to build platforms with AI models and built-in machine learning technology to identify counterfeit goods. By verifying items that cannot be identified throughout the process by providing incentives to Participants from many people. Information for counterfeiters will then be published on the blockchain, which cannot be changed and is really common for everyone to read.

In addition, two main functions will be released along the way and will result in more parties joining the platform to complete the goal of developing the platform into a self-governed ecosystem.

By combining this cutting-edge technology, and also designing mechanisms to regulate the platform by itself, our solutions will be able to solve this problem on a larger scale and high effectiveness.

SimplyBrand FEATURES

Brands will use the simplyBrand platform to request brand-protection services.
Human Layer will directly report counterfeit products, or work with the AI to verify the authenticity of E-commerce products. Human layer would consist of crowdsource participants and third-party service providers who do the enforcement job.
The simplyBrand platform will combine AI, human ingenuity and blockchain technology which will be used to create an immutable “blacklist” of counterfeit product.
The SBA tokens within the blockchain will incentivize human layer to utilize the simplyBrand platform.

The simplyBrand’s motto : “Because every purchase matters”

SimplyBrand understands the power of Blockchain and has successfully combined it with AI and crowdsourcing to launch new types of services that help consumers and companies fight their worst dreams in the search for trust to end counterfeiting.

AI Technology & Machine Learning

With simplyBrand’s established AI and machine learning technology, our platform will effectively acquire new data and verify counterfeit product information, resulting in a more efficient way to fight counterfeits online.

Blockchain Technology

Leveraging the immutable and distributed features of blockchain technology, simplyBrand will publish the blacklist on the blockchain and effectively reduce the actions of counterfeit retailers by increasing their cost of business and creating new barriers to their continued operations.

SOLUTION

Brands will use the simplyBrand platform to request brand-protection services.

Human Layer will directly report counterfeit products, or work with the AI to verify the authenticity of E-commerce products. Human layer would consist of crowdsource participants and third-party service providers who do the enforcement job.

The simplyBrand platform will combine AI, human ingenuity and blockchain technology which will be used to create an immutable “blacklist” of counterfeit product.

The SBA tokens within the blockchain will incentivize human layer to utilize the simplyBrand platform.

Process Flow 1 - Identification

E-commerce platforms will be scanned constantly for product data to create an ever-expanding database with millions of product profiles.

Process Flow 2 - Verification

The data will be analyzed using AI, Natural Language Processing, semantic analysis, image recognition technology and Human layer to verify whether a given product is genuine or counterfeit.

Process Flow 3 - Enforcement

After a product is determined to be a counterfeit, Third-party will be able to access the product information, remove offending product pages and report the status of their work to the platform and claim their rewards.

SBA Token

Human layer will receive tokens as rewards and can either use them to purchase brand privileged items on simplyBrand platform or sell them on exchange.

Brands can buy tokens from exchange, and purchase brand-protection services on simplyBrand platform.

Proof of Concept 1 - Impact Calculator

The simplyBrand ecosystem helps brands to measure the possible loss of revenue on online marketplaces.

The system will work to provide transparency within e-commerce to allow brands to further their understanding of the extent of counterfeiting and how to end the problem.

Proof of Concept 2 - Counterfeit Risk Detector

With the counterfeit risk detector, anyone can easily submit a product URL and the simplyBrand platform will evaluate the risk of it being counterfeit through a percentage score.

Dapp MVP - Contribute with ease and fun

Anyone can become an anti-counterfeiting expert through the simplyBrand Dapp by allowing you to contribute to your favorite brand, earn tokens and exclusive products.

It’s easy to sign up and start your anti-counterfeiting journey while earning SBA tokens. Each brand will provide special products or services as rewards which can be exchanged for SBA tokens in the Dapp.

ICO details